The report’s conclusion states:
In sum, for Latinos, the current landscape presents exciting new possibilities alongside old challenges. After analyzing Latino talent diversity in network and studio leadership, and movie and television shows, the report’s first general conclusion is that Latino presence in mainstream media remains extremely low and changing at a very slow pace in relation to the demographic changes sweeping the country. We have called this conundrum the Latino media gap: as Latino consumer power grows, relative Latino media presence shrinks.
At the same time, the report finds that Latinos demonstrate growing consumer power and advocacy effectiveness through expanded use of the Internet and digital tools. Equally important, Latinos are innovating in media content and storytelling forms such as transmedia. If this creativity is supported and consumer engagement expanded, the convergence may accelerate the current rate of change, at last closing the Latino media gap.
You can read and download the full report here: