Friday Afternoon Twitter Takeover: Latino Rebels Running Univision’s Flama Twitter Page

So enough talking about when will some REAL LATINO CONTENT become a reality, and more doing.

This afternoon from 1-3 pm ET, the Latino Rebels will be taking over the Twitter page of Flama, Univision’s first online-only video network.


Yeah that’s right. If you go and follow @TheFlama on Twitter from 1-3pmET, Flama’s social media people will not be running the profile. It will be us. And they can’t tell us what to do or what to post. This is all OURS for two hours, and we plan to show them a thing or two about what it is to post cool under-reported stories and how to engage your community while you do it. And oh yeah, we will also cause trouble, like we always do.

So, make sure you help us out and show the world what it is to be Rebelde. By the way, Flama is not giving us anything for this, except for access to their Twitter for two hours. We won’t be pushing anything, just being like we are always like on a Friday afternoon on Twitter. We will say this: no pics of lucha libre guys. Just saying.

And while you are at it, you can learn more about Flama on Facebook and Instagram.

Rubio Attacked on Facebook by Assistant to Univision’s VP of News

In case you missed it, here is what Business Insider reported this week:

Marco Rubio

A top assistant to a Univision news boss trashed Sen. Marco Rubio on his aide’s Facebook page, calling the Republican lawmaker a “loser” and “a token slave boy.”

It’s the latest attack in a lengthy feud between the Florida senator and the powerful Spanish-language network that conservatives charge is anti-GOP and anti-Rubio.

The latest incident began Wednesday night after Rubio’s spokesman, Alex Burgos, announced the high-profile Florida senator would give the GOP’s first-ever bilingual rebuttal to President Barack Obama’s State of the Union speech.
That led Univision employee Angelica Artiles to let loose a string of partisan criticisms.

“Oh. wow, the loser is going to speak after our President,” Artiles wrote on spokesman Alex Burgos’ Facebook page at 9:33 p.m. Wednesday. “Anything to get publicity. Ask him to do us a favor and stay home that night.”

Sentiments like that reflect the prevailing political feeling among Univision’s higher-ups at its Doral headquarters, say Univision insiders. Artiles is executive assistant to Daniel Coronell, Univision’s vice president of news.

Read more at Business Insider.

Noticiero Univision Misleads Viewers with Headline of “KKK Members” Celebrating Arpaio Win

Today, the video section of Noticiero Univision posted a report with a headline that read "Members of the Klu Klux Klan Celebrate Arpaio's Victory." As we watched the video, the reporter kept saying that the members allegedly were part of the KKK and never really reported that they were actually members. Throughout the video we see a black woman expressing her outrage for what the four hooded people were doing, as well as others' anger.

However, the most important part of the story—that the hooded people were Latino and that maybe, just maybe, they were protesting Joe Arpaio's re-election as sheriff of Maricopa County—was revealed at the end. Sorry, Noticiero Univision, your title truly misled viewers. That is just poor reporting. The next time, report a headline that actually tells what the story is about? Here is the video. What do you think?

Univision Apologizes on Twitter for Puerto Rican “Independence Day” TV Spot

Last night, Latino Rebels was the first English-language outlet to report the "oops moment" by Univision, which had broadcast a July 25 video wishing Puerto Rico a Happy Independence Day on what is Constitution Day to some (the 60th anniversary of Puerto Rico's Commonwealth government) and Occupation Day (when US troops invaded the island in 1898) to others.

It was kind of a big deal, since July 25 is a date in Puerto Rican history that is so complex. For example, 34 years ago, the Cerro Maravilla tragedy occurred.

Late last night, just two hours after we published the the story and it became viral, Univision's Twitter account tweeted out an apology in both Spanish and English:

It still perplexes us that the "mistaken" video was even broadcast in the first place. But a sincere thanks for the apology, Univision, even though as one of Latinolandia's largest networks in the world, you would think that such an apology didn't need to happen in the first place. Open up some history books the next time? It's cool, though. You answered the issue quickly.

In the meantime, Univision has taken down some YouTube videos of the incident down due to "copyright claims." But a few videos of the gaffe have been captured and are still available:

Is “¡Q’VIVA! The Chosen” a Sign of Better Things to Come for “LATINO” Programming?

It is what many are talking about, and not because we see JLO and Marc Anthony sharing a show together. It is "¡Q'VIVA! The Chosen" a new American-Idol style show that looks for top talent all over Latin America. The show is now available to US audiences, both on Univision and FOX.

What is the show about? Let them tell you:

¡Q’VIVA! The Chosen goes straight to the core and touches the heart of the people of Latin America, as it discovers its most authentic, genuine and most talented entertainers, and unites them in one amazing show.

Leading the journey to find The Chosen Ones are Creator and Executive Producer Simon Fuller, along with the iconic performers, Jennifer Lopez and Marc Anthony, and superstar director/choreographer, Jamie King. Between them, they will travel to 21 different Latin American countries and embark on a journey of a lifetime in search of ‘The Chosen’.

This promises to be the most remarkable search and the most extraordinary & authentic Latin American live event in history featuring world-class singers, musicians, dancers, acrobats and other extraordinary performers. ¡Q’VIVA! The Chosen gives the people of Latin America a once in a lifetime opportunity to showcase their undiscovered talent, while uniting on one stage, under one banner.

At a time when mainstream networks have been on the Latino Stereotype Bandwagon for years, here's hoping that ¡Q'VIVA! is a start. Sure, it might not be perfect, but it is a start of things to come.

With Telenovelas on the Rise in the United States, Latino Talent Scout Luis Balaguer Misses the Point

It was an interesting piece that you might have missed if you don't read The New York Times on a regular basis, but on March 9, stuck inside the Times' Business section, this article "Spanish-Language TV Dramas Heat Up Miami" tries to provide answers as to why Spanish-language programming is becoming more popular.

Here is the context:

Five telenovelas are being shot in Miami up from only a couple a few years ago. Last year producers spent a combined $40 million in the area, up from $11.5 million in 2009, according to the Miami-Dade County Office of Film & Entertainment.

Although telenovelas were long churned out in Mexico, the two dominant Spanish-language networks in the United States, Univision and Telemundo, are increasing production in South Florida, attracted by American marketing opportunities, tax breaks and the growing Hispanic audience in the United States.

Telenovelas imported from Mexico can still bring big ratings on American networks, but increasingly Hispanics in the United States want to watch stories that resonate with their lives here, network executives said.

Actors, producers and writers from Latin America have descended on the city, turning Miami into a telenovela Tinseltown. The design district and its luxury stores and restaurants like Michael’s Genuine Food & Drink have become a hub for paparazzi from Spanish-language publications on the lookout for stars like Ms. Soto, who plays Camila on Univision’s telenovela “El Talismán.”

Granted, Latin America popular culture is indeed influencing the United States more and more. As the US becomes more Spanish-speaking, it makes sense. However, the telenovela has its history of presenting a fictional world that does not reflect what Latin America is all about. Just like the Jersey Shore and Real Housewives phenomenon, telenovelas can be just as silly and just as problematic. The dumbing down of the US can now be done in Spanish.

And that brings us to what Luis Balaguer said to the Times when discussing why telenovelas are gaining traction. Balaguer is a major talent player and producer for this type of programming, and since he has access to decision-makers who green light projects, we feel his intentions are skewed and miss the mark. This is what he says in the article:

“I tell network executives, if you love an actress, but your nanny doesn’t know who she is, that’s a problem,” Mr. Balaguer said.

Balaguer disappoints us with a quote like this. By suggesting to major network executives that the "nanny" audience is a demographic for them, he is only perpetuating the stereotypes that many US Latinos are trying to crush. Balaguer just becomes an enabler of the fluff many US Latino viewers are telling networks to cease. Balaguer falls into the trap of the 4HS of Hollywood that Esai Morales has so eloquently stated. We hope that people like Balaguer can demand better. Why just give people what they think they want. What not give them something that they don't know they want, but once they get it, they know they had always wanted it in the first place? That is all we ask.

FYI, here is a history of what Balaguer's company (co-founded by Sofía Vergara) and how they market themselves:

Latin World Entertainment (LWE) is the premier Hispanic talent management and entertainment marketing firm in the United States. Founded in 1998 by Luis Balaguer and Sofía Vergara, LWE has grown from a management agency for top Hispanic talent to a multi-service company offering a 360° approach that includes public relations, endorsements, promotions, brand integration, production, content development, and licensing. LWE represents the biggest stars, opinion makers and trendsetters in the Spanish-speaking entertainment world and leverages that star power to take brands and products directly into the burgeoning Hispanic market. In addition, the firm has successfully marketed over 500 major Hollywood studio films to U.S. Hispanics, promoted top Spanish-language music tours for the largest live entertainment companies in the U.S., and created and produced branded entertainment programs featuring LWE talent for various Fortune 500 companies.

Jorge Ramos’ Exclusive Interview With Sheriff Joe Arpaio

Kudos to Al Punto for broadcasting the Jorge Ramos exclusive interview with the controversial sheriff Joe Arpaio, who claims he is not anti-immigrant and that Latinos "love" him. The full Engish transcripts and full video in Spanish can be found below.

JR: Sheriff Arpaio, thank you so much for talking to us again.

JA: Thank you.

JR:  I understand that you're going to release your own findings about President Barack Obama's birth certificate. Do you really believe that President Barack Obama is not an American? Why are you doing this?

JA:  You know, I've had 250 Tea Party come to my office wanting me to investigate that birth certificate. I'm the elected sheriff. I decided to do it. I have my cold case posse, volunteered ex-cops, lawyers — no cost to the taxpayers — so we have been working on this and on March 1, I will release our preliminary findings.

JR: What's your suspicion? I mean, President Barack Obama released on April 2011 his long-form birth certificate. What is it that you want to find out? You don't believe that he was born in Hawaii?

JA:   I'm not going to avoid your question. On the other hand, on March 1 I will present what evidence we have. I'm really investigating the birth certificate, which — not really the President — I want to see all the facts of that birth certificate.

JR:   But what's your motivation? Why are you doing this? Is there a political purpose for this? You're doing this right before the election you know that.

JA:   Well, that has nothing to do with it. This has been going on for three months. The people have come to me, my constituents, and asked me to look into it. I don't throw it in the wastebasket, so I'm looking into it. It's very simple. Maybe I can clear the President. We don't know.

JR:     Clear the President, for what?

JA:    Well, there's been a lot of controversy about whether he's a U.S. citizen; a controversy on the birth certificate itself.

JR:   Are you questioning that the President Barack Obama is a U.S. citizen? Are you really doing that?

JA:    I'm not saying that. We are looking at the birth certificate to see if it's valid and that's what our thrust is, with a few other questions we have and other matters regarding that situation.

JR:   All right, let's talk about politics and about the Republican candidates. I've been listening to them for the last few months and all of them sound like you when it comes to immigration. Do you feel vindicated?

JA: Well, I met with all of them in person in my office or on the campaign trail or by telephone. They all want my endorsement. I presume if they didn't like my fight against illegal immigration they wouldn't be asking for my endorsement. I'm not tall, dark and handsome so there must be a reason that they're asking me to support them.

JR:   What do you make of Romney's self-deportation policy. Do you think that could work?

JA:   Well, I don't know about that situation. Why wait for them to self — to leave the country? Why not enforce the laws here in the United States if they're here illegally and send them back to their country? What is this self-deportation have to do with it?

JR:  But how are you going to send back 11 million undocumented immigrants Sheriff Arpaio? That's completely unreasonable.

JA:  Well, we've done all right here. 

JR:   But not 11 million –

JA:   They said over — 100,000 –

JR:  – I mean, are you going to send them back by buses or airplanes? What's the plan?

JA:    – if every state did what I'm doing I think we wouldn't have a problem.

JR:   Are you still arresting, detaining undocumented immigrants in Arizona?

JA:  Yes, we are. We just arrested 31 more recently coming into our country illegally, arresting them. The majority we booked into our jail. We don't turn it over to ICE, and we're going to continue to raid businesses that hire illegals. The majority have false identification, so I'm not stopping doing my job.

JR:  But are you breaking the law? I mean, the Justice Department just banned you from being part of a federal partnership program that would have allowed your agents to become immigration officers, so aren't you breaking the law now by doing that?

JA: No, because we're enforcing state laws. They don't want me to enforce the federal laws. I don't have to. We're enforcing state laws.

JR: Did you say that it is political garbage not to arrest undocumented immigrants in this country?

JA: No, I said — I may have referred to the Justice Department investigation where they went public on a press conference without allowing me to know about it and accuse me of racial profiling. All I want is the facts from the Justice Department.  We're working together. I hope to get it resolved, but if not, we'll have to go to court, or they will go to court against me.

JR: But they have accused you of racial profiling, Sheriff Arpaio. They accused you of “a pervasive culture of discriminatory bias against Latinos” that “reaches the highest levels of the agency.” 

JA:  – That’s their opinion.

JR: — They are accusing you and your agents of targeting Latinos simply because the way they look and because of the way they talk.

JA: That's their allegations. Why didn't they come up with the facts and prove it to me? This is what? just a 22-page report that they put out accusing me. Why don't they come up and give me the facts, the proof? That's all I ask for.

JR: Well, I mean they've been investigating this for three years and they are simply saying that what you do is unconstitutional policy; that what you're doing is not constitutional; and that basically you are targeting Latinos and immigrants because of the way they look; that you have implemented racist policies.

JA: Well, you know — well, let me ask you. You talked about politics. They've been doing it for three years. Why are they cracking down with their press conference right now? Because it's politically — it's politics. That's what this is all about.  What took them so long?  Why are they doing a –

JR:   But it's not –

JA: — big press conference now?

JR:  It's not my opinion, Sheriff Arpaio. One hundred and six people have reported being victims of racial profiling in your county, where you are.

JA: I want — I want to know who the victims are, who's making these allegations, and put the facts on the table, and we'll work with them and try to correct any measures if there are any problems. But they're not giving us the information.

JR: Now, as you know, to many Latinos, Sheriff Arpaio, you are the face of racism and discrimination. You know that.

JA:   Well, I'm a pretty nice guy, having lived in Mexico City, South America, Texas and Arizona. I've never had any problems with a Latino. They love me.

JR:  They don't.

JA: — So just because I am enforcing the state laws –

JR: They don't.  They don't, Sheriff Arpaio.

JA:  – they don't like –

JR:  You're making fun of this, but –

JA:  No, they did.

JR: — but they don't love you.

JA:  No, I'm not making fun.

JR: Yes, because you are making fun –

JA:  Well, how do you know they don't?

JR:   You are making fun of the fact –

JA:  No.  How –

JR:– do you –

JA:  – do you know? How do you know?  How do you know they don't like me?  How do you know? There may be a small group of activists.

JR:  I've seen — I've seen many polls. I've spoken to many undocumented immigrants, and they are simply telling me this: that for them you are –

JA: Well, what polls?

JR: — the worst of America –

JA: I've got my own polls. 

JR: — the face of racism and discrimination.

JA:  Okay. All right. That's what they want to say. Then I'll tell you what, I'm going to tell you I'm going to continue to enforce the laws. If they don't like what I'm doing, get the laws changed in Washington or in the State of Arizona.

JR:  Let me give you an example.

JA:  Then I won't be enforcing the laws.

JR: Let me give you an example. You keep on calling them illegals, right?

JA:  Illegal aliens.

JR:  Okay. 

JA: That's what's the official –

JR: You call them illegal aliens.

JA: — connotation.

JR: Why don’t you call illegal –

JA: That's what — that's what they are.

JR: — all the American companies that hire them, who are also breaking the law? So that's a double standard. You call them illegal.

JA:   No.

JR: You don't do the same with American citizens. Why — why do you do that?

JA: Do it — I do it all the time, that so-and-so committed an illegal act. They committed murder. I use the word "illegal" in any crime. It doesn't matter whether it's fighting the drug or illegal immigration problem. 

JR: Are you for a fence? Do you think there should be a fence between Mexico and the United States?

JA: That's a good question. Of course, they can buy ladders to hop over it. What I want to do, I'm getting tired of politicians saying we must secure the border and then they say, “First, we'll do it first and then we'll look at the illegal immigration problem.”

JR:  So you think it's a good idea, again, to build a fence?

JA:  Well, I'll go for the fence on one condition, and that is when they hop the fence with their ladder that they go directly to jail. That's it. Don't send them back so they can get, you know, a fence that's higher. If they hop the fence, I want them to do time in jail, and then I will be for the fence.

JR:  And let me just finish with this. We've spoken twice, and I still can't understand why you keep on talking to us. Are you — why are you doing this? As you know, many people in the Hispanic community, many immigrants simply hate you.Why do you insist on talking to us?

JA: Well, I don’t –

JR: What's your agenda? What do you want to achieve by talking to us? I really appreciate it as a journalist, but why are you doing it?

JA: Because — because you called me. I didn't call you, and you are a fair, well-known reporter, well respected. So why — what do you think, I'm afraid to talk to you? I'm not afraid to talk to you or anybody else. I talk to everybody. I'm an equal opportunity guy. I don't back down for the media or anybody else.

JR: Sheriff Arpaio, thank you so much for talking to us, really.

JA:  Thank you.


Jorge Ramos Interview with Sheriff Joe Arpaio Gets Testy and Intense

UnivsionNews posted a teaser of what will surely be a very intense and heated interview this Sunday on Al Punto. Here is a video clip (in English) where Jorge Ramos interviews Maricopa County Sheriff Joe Arpaio.

In this segment, Arpaio says that he will reveal more information about President Obama's birth certificate on March 1 and tells Ramos that "Latinos love me." It gets heated as you can see.

“Gingrich’s Plan: Court Hispanics While Bashing Blacks” GUEST POST by @Raul_Ramos


Do not underestimate Newt Gingrich. He is a cunning political strategist who understands the demographic death spiral facing the Republican party — and he clearly has a plan.

Gingrich knows the Republican candidate in the November election will fail without support from U.S. minorities. Yet the GOP base will not nominate a candidate who supports issues popular in Latino and Black communities like immigration reform or affirmative action. So Newt's course will be to split the difference. He plans to court the Latino vote and brazenly bash Blacks to placate the base. 

As we saw in the South Carolina debate, Gingrich dispensed with the dog whistle code used by Republicans pandering for the anti-Black vote in the south and went for the jugular. His attacks on Obama as the "food stamp president" and calls for Blacks to "demand jobs, not welfare" were the most bluntly racist comments uttered by a U.S. politician since George Wallace.

Meanwhile, as shown in the Univision video with Jorge Ramos below, Gingrich offered more concessions to immigration reform than any other GOP candidate. These include: 1) Supporting the DREAM Act for youth who volunteer for military service, 2) a guest worker program for undocumented workers and 3) a path to citizenship for the undocumented who have resided in the U.S. for 20-25 years, have a family and an American sponsor.

Gingrich is so confident of his strategy, he even boasted to Ramos about his prospects with the Latino vote. "I have a hunch that by this fall, we may do better than any Republican except maybe Reagan."

From Gingrich's perspective, the plan to court Latino votes has no downside. He knows congressional Republicans will not approve any of these election year promises if he is elected.  

This may not be Newt's only attempt at dabbling in the witches brew of racial politics. As I mentioned in an earlier article, the GOP may attempt to drive a wedge between the Black and Latino communities, further weakening President Obama's chance for re-election. 

It's important for the entire electorate to be aware of Newt's apparent plan. Divisive tactics may serve the interests of a particular candidate or party. But they do not serve the interest of the nation or the world.

For more information about Raul Ramos y Sanchez and his award-winning novels, visit