A few days ago, one of our Twitter followers (Tomás Vera) raised an interesting point:
@dadkind @McDonalds seriously? No way, do you have a link? That is crazy.
— Latino Rebels (@latinorebels) April 5, 2014
We kept tweeting back and forth:
@dadkind ok! once you get it pass it on we will looks as well!
— Latino Rebels (@latinorebels) April 5, 2014
Eventually, Tomás found the commercial:
@latinorebels here’s that Mickey D commercial showing latinos waking to a Gallo. Only in the Spanish version AFAIK. http://t.co/dN1cj8Dzlh
— Tomas Vera (@dadkind) April 11, 2014
We checked it out. And he was right. As for us? McDonalds cannot be serious, can they? Watch.
But, hey, it’s McDonalds, what do you expect? Nonetheless, someone in some ad agency pitched it to them. We wonder how that pitch went: “Hey, you know Latinos grew up by waking up to roosters, right? McCafé time! Commercial!”