Just days after Univision decided to cut business ties with Republican presidential candidate Donald Trump for derogatory comments made against Mexicans and as the Latino digital space began to call for NBCUniversal (owner of Telemundo) to follow Univision’s lead, this morning NBCUniversal issued the following statement:
At NBC, respect and dignity for all people are cornerstones of our values.
Due to the recent derogatory statements by Donald Trump regarding immigrants, NBCUniversal is ending its business relationship with Mr. Trump.
To that end, the annual Miss USA and Miss Universe Pageants, which are part of a joint venture between NBC and Trump, will no longer air on NBC.
In addition, as Mr. Trump has already indicated, he will not be participating in “The Apprentice” on NBC.
“Celebrity Apprentice” is licensed from Mark Burnett’s United Artists Media Group and that relationship will continue.
Trump’s reaction? You can read it at Deadline. Here’s a bit of it:
As far as ending the relationship, I have to do that, because my view on immigration is much different than the people at NBC. You have to stop illegal immigration. I know NBC might disagree with me, but you cannot have illegal immigration. You do not have a country if you do…I told NBC I can’t change my stance.
Later in the afternoon, Trump’s Facebook page issued this statement: